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Part cool-girl wardrobe, part aspiration, this new wave of hotel merch collections is redefining the art of the souvenir.
Here, Emirates Woman shortlists the best inter-industry capsule collections, from FRAME x Ritz Paris to Sporty & Rich x Hotel du Cap-Eden-Roc, that extend the travel experience long after checkout or even better, bring the holiday feeling and comfort of staying inside the world’s most iconic properties without the need to board a plane. Think: contemporary styles infused with refined nostalgia and jet-set sophistication that bring the feeling of a 5-star escape into your everyday wardrobe.
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Images: Instagram @frame @sportyandrich

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