Frequently Asked Questions

Why do I need a different mascara as I age?

“As you get older, your lashes tend to become drier, more brittle, and a little less dense,”—which can be especially noticeable if you’re dealing with thinning lashes—so the mascaras that once worked can start to feel too heavy, says Wray. “I typically don't recommend waterproof mascara as you age because they're a lot harsher on the lashes,” she adds. “Which in turn causes a harder removal process and excess rubbing of the eyes and can cause hair loss, which is harder to regrow as you age.”

If you still want that smudge-proof, water-resistant wear (especially for long days or fewer touch-ups), just make sure you’re pairing it with a dedicated eye makeup remover—something like Lancôme Bi-Facil Double-Action Eye Makeup Remover—and avoiding tugging or aggressive rubbing to keep the process as gentle as possible.

Is the technique different when you apply mascara to mature eyes?

Yes—and it can make a noticeable difference. With mature lashes, it’s less about piling on product and more about placement. “I focus more on lifting at the root and gently wiggling the wand upward to create separation and openness in the eye,” says Grays. She also recommends keeping it light: “I avoid over-layering—one to two coats is usually enough, because too much product can make lashes look heavy and close the eye instead of opening it.”

What kind of mascara won’t irritate sensitive or watery eyes?

“You want formulas that are lightweight, non-flaky, and easy to remove,” says Grays. “Tubing mascaras are amazing for this because they slide off without rubbing, and gentler formulas with conditioning ingredients tend to be more comfortable throughout the day. Anything that doesn’t crumble or migrate under the eyes is key, especially if there’s watering,” she says. It also helps to stick with formulas that have been specifically tested for sensitivity. “I recommend mascaras that are ophthalmologist-tested and hypoallergenic. They usually have conditioning ingredients like jojoba oil, peptides, beeswax, and hydrate the lashes beyond just each use,” adds Wray.

Meet the experts

• Magen Grays, a makeup artist based in Atlanta
• ​Kierra Lanice Wray, a makeup artist based in Lansing, Michigan

How we test and review products

We always enlist a range of testers for any review, but mascaras are another story. While some can be used across different lash lengths, thicknesses, shape, colors, and concerns, many are created with specific consumers and their needs in mind. When reviewing tools, we also take into account testers’ experience. For instance, a new, innovative mascara may feature an industry-leading formula, but if the wand still needs some tweaking to prevent clumps and webbing, we have to consider this when determining whether it is worthy of a recommendation.