We've had a sneaking suspicion that Gigi Hadid has been itching to move away from her signature blonde. Back in October, beauty watchers were buzzing when she walked the Victoria's Secret runway with a decidedly brunette look, and she's since been seen looking quite bronde. But nothing could have prepared us for her full-speed-ahead switch to the dark side of the hair-color spectrum.

On Wednesday, January 8, stylist Dimitris Giannetos posted an Instagram carousel of four stunning photos showing off a totally transformed Hadid: “New color | cut for my beautiful @gigihadid for @maybelline,” he wrote in the caption, where he called the look a “matte black mini bob.”

The swoopy chop, with flipped-out ends and a deep side part, has been styled into a wet look—but there's no mistaking that, even fully dry, her hair would be perhaps the darkest we've ever seen it. Giannetos tells Allure that he calls the color “matte black” because it avoids having any red undertones.

As for the mini bob, “It's chic, it's new, it's modern,” Giannetos tells Allure. “You can tuck it behind the ears, you can leave some face-framing pieces. And it's very French.” And in this incredible new color, it's very, very cool.

Considering her sister, Bella Hadid, has recently been blonde after years of usually sporting dark brown hair, it seems we've witnessed a full-blown vibe swap between the model siblings.

More celebrity hair news:

• Emma Roberts Is a Redhead No More
• Miley Cyrus Gave Hannah Montana's Signature Hairstyle a 2026 Update
• Jennifer Lopez's Hair Had a Very Coquette Christmas

Now, watch Isabela Merced get ready:

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