Kim Gordon has shared the title track off her album Play Me alongside a music video directed by Barney Clay. The short takes place in a chaotic mall, building on the LP’s themes of technocratic fascism with an onslaught of censored faces. Watch that below.

Gordon’s third solo album, Play Me, is out on Friday, March 13. To celebrate, the Sonic Youth co-founder has revealed a new tour making stops across North America and Europe. Scroll down to see the full tour schedule.

Revisit Pitchfork’s review of The Collective.

Kim Gordon:
04-02 Los Angeles, CA - Sid The Cat
04-11 Den Haag, NL - Rewire Festival
04-12 Nantes, France - Variations Festival
04-14 London, UK - O2 Shepherds Bush Empire
04-15 Bruxelles, Belgium - Ancienne Belgique
04-17 Paris, France - Le Trianon
04-19 Berlin, Germany - Huxley’s Neue Welt
04-20 Wroclaw, Poland - A2
04-21 Warsaw, Poland - Progesja
06-23 Chicago, IL - Metro
06-24 Minneapolis, MN - First Avenue
06-25 Milwaukee, WI - Summerfest
07-23 Denver, CO - Ogden Theatre
07-25 Seattle, WA - Neptune Theatre
07-26 Portland, OR - Revolution Hall
07-27 Vancouver, British Columbia - Hollywood Theatre
07-29 San Francisco, CA - The Castro Theatre