Life

Bringing with it a luxurious restaurant, resort and residences…

The haute Japanese restaurant Nobu is known and loved as one of the hottest spots in Dubai – with both a chic restaurant and refined beach club in the city.

But as the brand continues its regional expansion, Nobu has announced it’s headed to Oman. Not only will Nobu Oman bring a sophisticated Japanese restaurant to the Sultanate, but Nobu Hospitality plans to create a boutique hotel and collection of branded residences on this idyllic shorefront.

Set along the golden shores of Yiti Beach, just outside of Muscat, the development will unroll against 60,000 square metres of beachfront. Guests will be able to check into one of 80 elegant rooms and suites – all adorned with signature Nobu touches – and dine on the gourmet flavours served at Nobu restaurant. Elsewhere, wellness lovers can look forward to a pampering spa and state-of-the-art fitness facilities, dive into inviting swimming pools, and recline in the glamourous surrounds of a Nobu-style beach club, all framed by the natural beauty of Oman.

Those looking to live in unbridled luxury will also be able to snap up a Nobu Residence, where an elevated beachside community will blend stretching coastal vistas with elegant Nobu living.

Oman’s varied topography, rich cultural heritage and a growing number of luxury developments are making this one of the region’s best-loved getaways for serene escapes and barefoot luxury bliss, and the Nobu Hotel will be a welcome addition.

Nobu’s to look forward to

Alongside the existing Nobu restaurant and beach club in Dubai, a third restaurant is set to open at The Link, One Za’abeel later this year. Around the region, Nobu Hospitality also has plans to expand into Abu Dhabi with a dazzling beachfront hotel on Saadiyat Island, as well as in Ras Al Khaimah, where the Marjan Island property will feature a restaurant, beach club and spa. Both are set to open in 2027.

Lead image: Nobu Hotel Santorini / Nobu Hotels