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Orgo-Life the new way to the future Advertising by AdpathwayWe never miss an Ulta Beauty sale, since it means stocking up on our go-to products without breaking the budget. The Back to School event recently kicked off with its BOGO Minis Event, which is packed with tons of deals on your travel-size beauty essentials through August 2. That's not all: National Lipstick Week and Set-to-School deals began on July 27, giving you even more ways to save. Whether you're heading to class soon or living out your Euro-girl summer dreams, there’s something for everyone.
During these sales, you can mix and match everything from minis to lipsticks and your favorite online-only exclusives. We also threw in other on-sale favorites currently available at Ulta Beauty for even more deals to add to cart. Treat yourself! You know we will.
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Best Ulta Beauty Set-to-School 2025 Deals
The Set-to-School event, which runs through August 2, is serving up deals on exclusive, online-only finds. We’re talking must-haves from Sol de Janeiro (yes, the viral body mist) and Saltair, plus hair and skin staples from Ouidad, LolaVie, La Roche-Posay, Urban Decay, and more. Expect savings on everyday essentials and trendy picks that’ll keep your beauty routine in check this season—whether you're heading back to class or just love a good haul.
La Roche-Posay
Effaclar Medicated Gel Cleanser
La Roche-Posay is offering 25% off, and one of our all-time favorite cleansers for breakout-prone skin, the Effaclar Medicated Gel Cleanser, deep-cleanses and exfoliates like a dream, thanks to salicylic acid.
Neutrogena
Hydro Boost Hyaluronic Acid Water Gel Moisturizer
A lightweight moisturizer that still feels super hydrating? It exists, and it’s called Neutrogena Hydro Boost Water Gel, an oil-free formula that comes recommended by tons of dermatologists—because it doesn’t clog pores and leaves skin looking so smooth.
LolaVie
Lightweight Hair Oil
Allure senior news editor Nicola Dall'Asen applying the LolaVie Lightweight Hair Oil
This featherlight formula delivers mega shine, weightless texture, frizz protection, and ultimate smoothness with the help of seven different plant-based oils.
Dall'Asen before applying the LolaVie Lightweight Hair Oil
Dall'Asen after applying the LolaVie Lightweight Hair Oil
Ouidad
Advanced Climate Control Heat and Humidity Stronger Hold Gel
In unrelenting heat, you need a strong-hold gel that will keep frizz and flyaways from ruining your day. Bonus: This one also has a dedicated UV filter to keep hair protected from the sun.
Tarte
Babassu Foundcealer Dewy Foundation SPF 20
This foundation includes built-in SPF, making it a great pick for daytime wear when you want a little extra protection. Thanks to nourishing babassu, this dewy base also boosts moisture levels, giving your skin deep hydration and a smoother, more even finish.
ULTA Beauty
Eyeshadow Singles
If you’re traveling this summer, a single eyeshadow is a space-saving makeup bag essential. This creamy pot clocks in at just $6, so feel free to grab two for more versatility.
AG Care
Balance Apple Cider Vinegar Sulfate-Free Shampoo
Suitable for all hair types, this apple cider vinegar- and argan oil-infused shampoo enhances shine and softness from the root-down
Best Ulta Beauty National Lipstick Week 2025 Deals
Ulta Beauty’s National Lipstick Day deals kicked off on July 27 and run through August 2, with 40% off select lip products and tons of BOGO 50% off deals from beloved brands like MAC and Clinique, as well as drugstore gems like Maybelline New York and Nyx Professional Makeup. It’s the perfect excuse to restock your go-to duo (hello, nude liner and plumping gloss) or finally grab that bold red lip combo you’ve been eyeing.
Allure commerce editor Sarah Han applying the Clinique Almost Lipstick in Black Honey
There’s no question why this lippie is an Allure Best of Beauty Award winner. Our fave shade, Black Honey, gives a light wash of color without being too overpowering, and it looks gorgeous on all lips.
Han before applying the Clinique Almost Lipstick in Black Honey
Han after applying the Clinique Almost Lipstick in Black Honey
ColourPop
Fresh Kiss Glossy Lip Balm
This glowy formula includes peptides and hyaluronic acid to nourish and hydrate the lips while offering an optional boost of color for a brightening tint.
MAC
Mini M·A·Cximal Silky Matte Lipstick
We owe it to MAC for (one of) Taylor Swift’s signature red lips. Also a go-to for Angelina Jolie and Tracee Ellis Ross, Ruby Woo is a true, blue-based red that wows every time—and the moisturizing, comfortable-to-wear formula of the Silky Matte Lipstick is the cherry on top.
NYX Professional Makeup
Slim Lip Pencil
Allure social media manager Bianca Richards applying the NYX Professional Makeup Slim Lip Pencil
This creamy, long-wearing lip liner comes in 31 shades, from everyday neutrals to bold tones made for a night out. It glides on smoothly, lasts for hours, and blends easily.
Richards before applying the NYX Professional Makeup Slim Lip Pencil
Richards after applying the NYX Professional Makeup Slim Lip Pencil
Maybelline New York
SuperStay Matte Ink Liquid Lipstick
A day full of meetings calls for a lipstick that lasts through it all. Maybelline New York’s SuperStay Matte Ink Liquid Lipstick. The arrow-shaped applicator makes it easy to get precise coverage, even in those tricky corners.
Too Faced
Lip Injection Extreme Hydrating Lip Plumper Gloss
Plump, juicy lips are just a swipe away with this gloss from Too Faced. Just one application gives your pout a full look while keeping it soft, smooth, and chap-free.
Allure commerce editor Sarah Han before applying the Too Faced Lip Injection Extreme Lip Plumper
Han after applying the Too Faced Lip Injection Extreme Lip Plumper
Tarte
Maracuja Juicy Lip Vinyl
Shiny and juicy are the names of the game when it comes to this mirror-shine balm, which comes in both sparkly and satin formulas that always feels comfortable, never sticky, on the lips.
Tatcha
The Kissu Lip Tint SPF 25 Tinted Lip Sunscreen
Protect and soften your lips in one swipe with Tatcha’s creamy, hydrating lip balm packed with SPF 25 and formulated in three flattering shades.
Best Ulta Beauty Back-to-School Sale 2025 BOGO Minis Deals
Who doesn’t love a mini beauty product? They're perfect for travel, tossing in your work bag, or just looking cute on your bathroom counter. If you’re in the market for smaller versions of your go-to staples, now is the time to stock up: The BOGO Minis event kicked off on July 20 and runs through August 2. You can mix and match mini sizes from Allure editor-approved brands—think Tarte, Ouai, and Supergoop—and get one free for every product you buy. Just add your two picks to your cart, and the discount applies automatically.
Color Wow
Mini Dream Coat Supernatural Spray
This post-shower spray has humidity-fighting powers like no other formula we’ve tried. Drench your hair while it’s wet and then blow-dry for smooth strands that last through the heat.
Allure shopping market editor Angela Trakoshis applying Color Wow's Dream Coat Supernatural Spray
Benefit Cosmetics
Mini The POREfessional Pore Minimizing Primer
Craving porcelain-smooth skin? Benefit’s smoothing primer is your one-stop shop.
Tarte
Mini Shape Tape Creamy Concealer
Dark spots, undereye circles, acne, and redness stand no chance against Tarte’s super creamy and blendable Shape Tape Concealer.
Former Allure manager of special projects Talia Gutierrez applying Bobbi Brown's Vitamin Enriched Face Base Moisturizer & Primer
Bobbi Brown
Mini Vitamin Enriched Face Base Moisturizer & Primer
Loaded with brightening vitamin C and hydrating hyaluronic acid, the mini version of Bobbi Brown’s Vitamin-Enriched Face Base is the nourishing face primer dry skin types will love.
Supergoop!
Mini Mineral Mattescreen SPF 40
If you prefer a matte finish rather than glowy, this SPF will keep oils at bay all day without making you look flat.
Ouai
Mini Anti-Frizz Styling Crème
Upcycled jackfruit and beetroot extract are two unique ingredients that fight frizz all day long.
Clinique
Mini Take The Day Off Cleansing Balm Makeup Remover
Remove your makeup in a flash after a long day out and about with Clinique’s Take The Day Off Cleansing Balm. “It transforms from a silky balm to a gentle oil, leaving your skin clean but never stripped,” shopping market editor Angela Trakoshis says.
Allure shopping market editor Angela Trakoshis using Clinique's Take Day Off Cleansing Balm Makeup Remover
Tan-Luxe
Mini The Face Illuminating Self-Tan Drops
Want to look like you just got back from a beach vacay? Tan-Luxe’s Illuminating Self Tan Drops are basically sunshine in a bottle—without the UV damage.
Beekman 1802
Mini Milk Drops Ceramide Serum
This lightweight serum is packed with ingredients like ceramides, squalane, hyaluronic acid, and plant enzymes to give dull skin a boost of
Kiehl's Since 1851
Mini Ultra Facial Cream with Squalane
Swap your oversized moisturizer for this travel-friendly Kiehl’s essential, which keeps your skin hydrated in transit and all vacation long.
Shop More Ulta Beauty Deals
Beyond the back-to-school minis, Ulta Beauty has tons of full-size beauty deals worth snagging right now. We pulled together some of our favorite picks from the Dyson Airwrap (run, don’t walk) to an Urban Decay setting spray that keeps your makeup in place all day. It’s the perfect time to stock up while the sale lasts.
LolaVie
Powder Perfect Dry Shampoo
Lolavie’s Powder Dry Shampoo is the ultimate on-the-go hair refresher. Just a few shakes revive second, third, or even fourth-day hair like magic.
WeWoreWhat
WeWoreWhat 001 Eau De Parfum
A dreamy mix of coconut water, patchouli, and creamy fig creates an addictive aroma that we’ve been spritzing all summer.
Elizabeth Arden
Hyaluronic Acid Ceramide Capsules Hydra-Plumping Serum
These squeezable capsules from Elizabeth Arden give your skin a hydrating boost anytime, anywhere. Plus, they’re so easy to toss in your bag for on-the-go use!
MAC
208 Synthetic Small Angled Eyebrow Brush
This super precise brush is a makeup kit essential for filling in the brows, creating a sleek cat eye, or even applying lipstick without a smudge in sight.
Flower Beauty
Stellar Prismatic Highlighter
With iridescent gold flakes layered between super fine pigments, this highlighter offers the type of glow people can see from afar (in a good way!).
Now, shop more summer beauty essentials:
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